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October 21, 2008

Quintura launches site search solution in U.S. market

First U.S. patent awarded

Free Site-Search Solution Offer for Web Publishers

October 21, 2008 –Quintura (http://affiliates.quintura.com), provider of a site search, analytics, and monetization platform for online content publishers, today announced the official launch of its site search into the U.S. market and the awarding of its first U.S. patent.

Quintura has developed a hosted site search platform that provides intuitive, visual-based search and navigation for site visitors. The websites of consumer magazines, such as Maxim in the U.S. as well as Russian Newsweek and Cosmopolitan in Russia have been the first to implement Quintura’s visual-based search on their websites. So far, more than 1,000 publishers have registered to use its site search solution. Quintura has a monthly audience of 10 million site visitors.

Web publishers who add Quintura’s free, hosted solution to their websites will realize significant cost savings and generate a new revenue stream,” said Yakov Sadchikov, founder and CEO of Quintura. “Online publishers are given a unique opportunity to engage their users in site search far more than ever before, resulting in additional page-views and click-throughs.”

Quintura site search can be easily and immediately implemented to monetize banner ad placements along with sponsored ad links. Publishers can increase advertising revenues by delivering more ad impressions as driven by users’ behavior as they mouse over keywords in the Quintura cloud.

"Quintura represents our investment in a transforming Internet technology, one that will permanently change how users interact with their search engine," said Mark Tluszcz of Mangrove Capital Partners. “Their technology is designed to create new revenue opportunities in an important facet of the fast-growing, search-based advertising market."

Quintura’s first U.S. patent, for a search engine graphical interface using maps and images, was awarded on October 14. The patent validates technology based on neural network techniques to improve the contextual accuracy and relevance of search results. Quintura currently has several other patents pending.

“In beta trials, our solution has proven its benefits to web publishers,” said Dennis Szerszen, CMO of Quintura. “Our statistics demonstrate much higher click-through rates, search utilization, and overall page-views.”

Quintura’s entrance into the site search market adds new features for web publishers and users. These include enhanced back-end analytics for its publishing affiliates. New analytical tools give publishers real-time access to their site search information, including search term rankings, trends, and analyses for identifying new content requirements based on search interest.

The site search solution is also available to content publishers who do not wish to use its advertising features as a service, offered on a subscription-fee basis.

About Quintura Inc.
Founded in 2005, Quintura (http://affiliates.quintura.com) offers a proprietary, visual-based search technology based on more than a decade of research in the area of neural networks. The company, which is funded by Mangrove Capital Partners, works with web publishers and content providers’ to provide an easier and more relevant in-site search experience. In September 2008, PCMag.com named Quintura as one of the top 10 Favorite Alternative Search Technologies. Quintura, Inc. is a U.S. company with research and development offices near Moscow, Russia.


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